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EU WEMED NATOUR – WESTERN MEDITERRANEAN NATURE TOURS

PROJECT INFORMATION: 

The Eu WeMED NaTOUR project focuses on the development of eco-intelligent tourism packages that promote natural marine sites, protected areas and coastal maritime destinations in the Western Mediterranean and Mauritania.

OBJETIVES:

  • Promote ecotourism in coastal and marine destinations.
  • Promote innovation and digitalisation in the tourism industry.
  • Enhance the economic growth and employment generation of nautical tourism
  • Fostering the entrepreneurial environment of tourism SMEs
  • Diversify the tourism offer

PROJECT ACTIVITIES: 

  • Capacity Building Programme: Offers a specialised online training course for tourism SMEs in the Western Mediterranean region.
  • Eco-Smart Tourism Packages: Transnational, responsible and sustainable eco-smart tourism packages will be developed in line with the blue economy strategy. These packages will be targeted at new generation groups and will involve tourism SMEs inside and outside the EU in their design and delivery.

PARTICIPANTS: 

  • X23 The Innovation Bakery
  • Italian National Tourism Board (ENIT)
  • International Social Tourism Organisation (ISTO)
  • Balearic Marine Cluster
  • Turismo de Portugal (TdP)
  • Travel Without Plastic (TWP)
  • Office National de Tourisme (ONT) Mauritanie (ONTM)

BENEFICIARIES:

  • Tourism SMEs in the Western Mediterranean region
  • Local communities
  • New generations
  • Coastal and marine destinations of the participating countries