STRATEGIC STUDY FOR ATTRACTING MAJOR REPAIR AND MAINTENANCE PROJECTS IN PALMA
PROJECT INFORMATION:
Balearic Marine Cluster launches a sectorial study focused on determining the weaknesses, threats, strengths and opportunities of the ship repair and maintenance sector.
The main objective of the study is to establish a line of reference to position Palma as a centre of reference at an international level in carrying out repair and maintenance projects for large yachts.
OBJECTIVES:
- To analyse the current situation of the ship repair and maintenance sector in Palma.
- To identify points for improvement and opportunities to position Palma as an international nautical hub.
- To define a line of action to promote the sector.
METHODOLOGY:
The project consists of 6 phases:
- Selecting and defining the interest groups and their components for carrying out the study.
- Conducting personal interviews with the different interest groups.
- Sending an online interview to Naval Repair and Maintenance companies in Palma de Mallorca.
- Drafting of the aggregate report and drawing of conclusions.
- Presentation of the conclusions of the report to each group of experts.
- Drafting of conclusions report agreed with each group.
PROJECT PARTICIPANTS:
- People with experience in management positions.
- People with experience in operations and project management departments.
- People with experience in commercial management and budget writing.
- Clients who have carried out projects in other repair destinations.
- People from outside Palma with certain influence in the sector.
BENEFICIARIES:
- Nautical business fabric of the Balearic Islands.
- The city of Palma as a whole.
